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Instagram CEO Adam Mosseri says company is exploring ‘new experience’ on platform

Bret Gibson
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Instagram is currently rethinking use of its app, leading to what chief Adam Mosseri claims the company is “rethinking the whole experience” for the user.

Mosseri told Gayle King on “CBS This Morning” that the social media platform may plan to make the “like” function private.

The rationale behind the proposal would be to stop bullying and and increase the “well-being” within the app, Mosseri said.

“We don’t want Instagram to be such a competition. We want it be a place where people spend more of their energy connecting with the people that they love and the things that they care about,” Mosseri said in his first television interview since taking over the company in October. He spent 10 years at Facebook before being named CEO at Instagram.

“Well-being is our number one priority,” Mosseri said.

Mosseri also shed light on a new idea such as screening comments as users type them, in a bid to curb offensive comments before they are posted.

‘We don’t block you,’ Mosseri said. ‘We just say, “Hey, this looks like it might be unkind, do you want to undo it?”’

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